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1900–1940s: Emerging Industrial Order > Early Advertising

Added on 6/17/2008 By Calisphere View image

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Title: San Francisco, Calif. (Sutter and Octavia St.)--Billboard advertisement at edge of Japanese quarter, photographed on morning when 600 persons of Japanese ancestry from this section were evacuated to an assembly center. -- Photographer: Lange, Dorothea -- San Francisco, California. 4/29/42
Contributing Institution: The Bancroft Library, University of California, Berkeley.

The modern advertising industry really began in the early 1900s. These early advertising images show how companies approached the business of selling products, places, and ideas in the early 20th century.

For the complete selection of images, visit:
http://www.calisphere.universityofcalifornia.edu/themed_collections/subtopic3d.html

Learn more about the Emerging Industrial Order at:
http://www.calisphere.universityofcalifornia.edu/themed_collections/topics3.html

Calisphere is the University of California's free public gateway to a world of primary sources. More than 150,000 digitized items — including photographs, documents, newspaper pages, political cartoons, works of art, diaries, transcribed oral histories, advertising, and other unique cultural artifacts — reveal the diverse history and culture of California and its role in national and world history. Calisphere's content has been selected from the libraries and museums of the UC campuses, and from a variety of cultural heritage organizations across California. Visit Calisphere at: http://www.calisphere.org

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